Keeping your etiquette skills sharp is a key ingredient for keeping your customer base happy. Keeping your customer base happy should be your main goal if you are in the business of sales and it especially becomes vital in times of economic crisis. So I thought a quick refresher on some key basic points for sales etiquette would be a good start to 2009. Let’s face it there are not many business sectors that are not feeling the pinch of economy so now would be a great time to sharpen your skills and hopefully maintain or even improve the business relationships you do have.
If you are in the sales force for your company than the odds are that you are spending a great deal of time on the phone. If that’s the case remind yourself that great etiquette begins the moment your phone rings. Always have your ‘A’ game ready especially if it’s a customer you normally deal with. People tend to get relaxed in their etiquette and communications when they are dealing with people that they have spoken to before. Remember first and foremost they are your customer and you are representing your company each and every time you speak to them.
When it comes to missed calls and receiving voice mails. Your number one priority when it comes to voice mails is to return that phone call. Good sales etiquette demands that you return call your voice mails in a timely manner. Even if you do not have the time, product or service that the customer is referencing. Return the phone call you are letting your customers know that you respect the fact that they took the time to leave you a message and you are considerate of the value of their time.
One last tip that I know many people tend to struggle with especially when times are good and business is booming. Remember to be considerate of your own time limitations and the amount of work you may have in comparison to the demand that may be coming your way. In other words learn to know when you have to say no to your customers. It’s OK to say no due to high demand or time constraints it’s better to say no then to take their business on and give them a rush job that’s not done at your normal high standards.
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